Marketing at Alabama A & M University

Normal, AL · Public · Bachelor's Degree
33 /100
DegreeOutlook Score (Base Case) — assumes in-state tuition
34
Optimistic
33
Base Case
31
Pessimistic
Earnings $25,945/yr (-43% vs median)
AI Risk Very High (54% exposed)
Job Market Very Large (204,300 openings/yr)
ROI 10.1x earnings multiple (5.4x out-of-state)
Ranked #494 of 502 Marketing programs

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Marketing graduates.

Optimistic
No Disruption
Base Case
Gradual AI
Pessimistic
Aggressive AI
10-Year Earnings $394K $406K $400K
Earnings Multiple (In-State) 9.8x 10.1x 10.0x
Earnings Multiple (Out-of-State) 5.3x 5.4x 5.4x
Probability of Field Employment 50% 44% 32%
DegreeOutlook Score 34 33 31

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition, In-State (Sticker)
$40,096
Out-of-state: $74,536 (5.4x ROI)
4-Year Net Price (After Aid)
$58,236
-45% less than sticker · See by income
Median Debt at Graduation
$26,500
12.3 months of Year 1 earnings

Program Analysis

Alabama A & M University's Marketing graduates start at $25,945/yr, trailing the $45,450 national average by 43%. The program's value hinges on affordability.

With a 10.1x return on in-state tuition over ten years, the financial case for this program is compelling by virtually any measure.

The -2% difference between AI scenarios reflects partial automation exposure. Some Marketing career paths face displacement, but others in the field are more insulated.

At a 1.0x debt-to-first-year-earnings ratio, loan repayment extends well beyond graduation. Financial aid and income-driven plans become important considerations.

A #494 ranking among 502 Marketing programs places Alabama A & M University in the lower half. Price, proximity, and personal fit become the stronger arguments.

About Alabama A & M University

Alabama A & M University's 66% acceptance rate reflects moderate selectivity, enrolling 5,726 students in Normal, AL. 64% of students receive Pell Grants, indicating strong socioeconomic diversity.

See all programs and financial aid at Alabama A & M University →

Top Career Paths

Marketing managers $161,030/yr
Sales managers $138,060/yr
Advertising and promotions managers $126,960/yr
View all 9 career paths with salary ranges and AI risk →

Compare & Explore

Marketing at Other Schools

Other Majors at Alabama A & M University

Is a Trade Program a Better Fit?

For students who prefer applied learning, trade programs can deliver strong earnings with significantly less debt and shorter time to employment.

Frequently Asked Questions

What does a 33/100 DegreeOutlook Score mean for Marketing at Alabama A & M University?
At 33/100, the financial outlook is modest. Higher-scoring Marketing programs exist, though non-financial factors may justify this choice.
What's the payoff timeline for a Marketing degree from Alabama A & M University?
At $26,500 in median debt, graduates carry 12 months of starting salary in loans. Income-driven repayment plans may be relevant for many borrowers.
Should I worry about AI if I study Marketing at Alabama A & M University?
The 54% AI task exposure score is above average. Our model shows this affecting job availability more than salaries — graduates may face stiffer competition for fewer positions.
Is Alabama A & M University a good choice for Marketing despite lower starting pay?
Starting salary is one data point. If Alabama A & M University's tuition is significantly below average, the ROI calculation can still work — lower earnings paired with lower costs can be a reasonable trade.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →