Program Analysis
Arkansas State University's Marketing program produces graduates earning $44,051/yr — within striking distance of the $45,450 national average for this field.
Every dollar of in-state tuition returns an estimated 15.9x in decade earnings — an exceptional ratio that places this among the highest-ROI Marketing programs nationally.
Some AI exposure exists in Marketing's typical career paths, with 54% of job tasks potentially affected. The pessimistic scenario still projects solid returns, with a 6% gap from the optimistic case.
Median debt of $26,620 represents roughly 7 months of the $44,051 starting salary — a manageable burden by most borrower standards.
At #205 of 502 Marketing programs, Arkansas State University scores above the median — competitive but not a standout.
Five-year earnings of $48,842 are relatively flat compared to the $44,051 starting salary — typical of fields with stable but capped salary bands.