Program Analysis
Graduates earn $45,136/yr, roughly in line with the $45,450 national median for Marketing. The value proposition here depends on cost, not earnings.
With a 10.6x return on in-state tuition over ten years, the financial case for this program is compelling by virtually any measure.
The 10% difference between AI scenarios reflects partial automation exposure. Some Marketing career paths face displacement, but others in the field are more insulated.
At $31,567 against $45,136/yr in earnings, the debt burden is moderate. Most graduates should manage repayment without extended financial strain.
A #213 ranking among 502 Marketing programs places Baker College in the middle-to-upper range. Solid, not exceptional.
A 29% earnings increase from $45,136 to $58,115 over five years is solid — not a moonshot, but evidence of normal career advancement.