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Public Relations & Advertising at Capital University

Columbus, OH · Private nonprofit · Bachelor's Degree · Public Relations, Advertising, and Applied Communication

DegreeOutlook Score (Base Case)

Optimistic

Base Case

Pessimistic

Earnings $45,235/yr (15% vs median)

AI Risk High (51% exposed)

Job Market Very Large (161,400 openings/yr)

ROI 2.9x earnings multiple

Ranked #133 of 183 Public Relations & Advertising programs

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Public Relations & Advertising graduates.

	Optimistic No Disruption	Base Case Gradual AI	Pessimistic Aggressive AI
10-Year Earnings	$492K	$492K	$465K
Earnings Multiple	2.9x	2.9x	2.8x
Probability of Field Employment	62%	55%	40%
DegreeOutlook Score	42	41	39

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition (Sticker)

$167,152

4-Year Net Price (After Aid)

$94,340

44% less than sticker · See by income

Median Debt at Graduation

$27,000

7.2 months of Year 1 earnings

Reported Earnings (5 Year)

$48,600

7% growth from Year 1

Program Analysis

At $45,235 per year, Public Relations & Advertising graduates from Capital University earn slightly above the $39,349 national median. The premium is real but not dramatic.

An earnings multiple of 2.9x means the program roughly breaks even in financial terms over ten years. Non-financial factors need to justify the investment.

AI risk is moderate — 51% task exposure — and the 5% scenario spread suggests disruption would dent but not destroy the earnings outlook.

The $27,000 debt-to-$45,235 income ratio translates to about 7 months of earnings. Standard loan terms should handle this comfortably.

At #133 out of 183 programs, Capital University's financial outcomes for Public Relations & Advertising trail the majority of peers. The value case depends on other factors.

Earnings growth is modest: $45,235 to $48,600 over five years (7% gain). This field may have a lower salary ceiling than high-growth professions.

About Capital University

With 73% of applicants admitted, Capital University prioritizes broad access, with a smaller student body of 1,709 in Columbus, OH. After financial aid, the average student pays $94,340 over four years — 44% below sticker price.

See all programs and financial aid at Capital University →

Top Career Paths

Human resources managers $140,030/yr

Public relations managers $138,520/yr

Training and development managers $127,090/yr

View all 17 career paths with salary ranges and AI risk →

Compare & Explore

Public Relations & Advertising at Other Schools

Other Majors at Capital University

Consider the Trade Route?

Trade programs often mean less time in school, lower student debt, and hands-on career paths that tend to be more resilient to AI disruption.

Frequently Asked Questions

How does Capital University's Public Relations & Advertising program score?

This program scores 41/100 — on the lower end for Public Relations & Advertising. Prospective students should carefully weigh costs against likely earnings.

How vulnerable is Public Relations & Advertising to AI automation?

AI won't 'replace' Public Relations & Advertising careers outright, but it is likely to reduce the number of job openings. We model 51% task exposure, which compresses field employment probability in our scenarios.

Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →