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Business/Commerce, General at Coker University

Hartsville, SC · Private nonprofit · Bachelor's Degree
42 /100
DegreeOutlook Score (Base Case)
43
Optimistic
42
Base Case
41
Pessimistic
Earnings $30,285/yr (-37% vs median)
AI Risk High (46% exposed)
Job Market Very Large (832,900 openings/yr)
ROI 4.6x earnings multiple
Ranked #239 of 242 Business/Commerce, General programs

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Business/Commerce, General graduates.

Optimistic
No Disruption		 Base Case
Gradual AI		 Pessimistic
Aggressive AI
10-Year Earnings $600K $591K $536K
Earnings Multiple 4.7x 4.6x 4.2x
Probability of Field Employment 49% 45% 34%
DegreeOutlook Score 43 42 41

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition (Sticker)
$127,416
4-Year Net Price (After Aid)
$72,180
43% less than sticker · See by income
Median Debt at Graduation
$27,000
10.7 months of Year 1 earnings
Reported Earnings (5 Year)
$58,611
94% growth from Year 1

Program Analysis

At $30,285 per year, Business/Commerce, General graduates from Coker University earn below the $48,211 national average. Lower costs or geographic factors may offset the earnings gap.

At 4.6x tuition cost in decade earnings, the ROI is moderate. This program pays for itself, but it's not a financial slam-dunk.

The 11% difference between AI scenarios reflects partial automation exposure. Some Business/Commerce, General career paths face displacement, but others in the field are more insulated.

At $27,000 against $30,285/yr in earnings, the debt burden is moderate. Most graduates should manage repayment without extended financial strain.

A #239 ranking among 242 Business/Commerce, General programs places Coker University in the lower half. Price, proximity, and personal fit become the stronger arguments.

The $30,285-to-$58,611 earnings arc over five years reflects a 94% gain — well above average career growth for recent graduates.

About Coker University

With 97% of applicants admitted, Coker University prioritizes broad access, with a smaller student body of 807 in Hartsville, SC. The average net cost of $72,180 over four years represents a 43% discount from published tuition.

See all programs and financial aid at Coker University →

Top Career Paths

Chief executives $206,420/yr
Sales managers $138,060/yr
Managers, all other $136,550/yr
View all 16 career paths with salary ranges and AI risk →

Compare & Explore

Compare this program → View all 242 schools offering Business/Commerce, General →

Business/Commerce, General at Other Schools

The University of Texas at Austin ($94,041) New York University ($77,828) Wake Forest University ($76,722) Baylor University ($74,886) Northeastern University ($74,868) University of Notre Dame ($73,170) University of Redlands ($72,664) Indiana University-Bloomington ($71,100)

Other Majors at Coker University

Business Administration, Management and Operations ($39,118) Health and Physical Education/Fitness ($28,319) Psychology, General ($25,870) Criminology ($25,862)

Consider the Trade Route?

Compare Business/Commerce, General trade programs on TradeSchoolWorth →

Trade programs often mean less time in school, lower student debt, and hands-on career paths that tend to be more resilient to AI disruption.

Frequently Asked Questions

What does a 42/100 DegreeOutlook Score mean for Business/Commerce, General at Coker University?
At 42/100, the financial outlook is modest. Higher-scoring Business/Commerce, General programs exist, though non-financial factors may justify this choice.
Should I worry about AI if I study Business/Commerce, General at Coker University?
The 46% AI task exposure score is above average. Our model shows this affecting job availability more than salaries — graduates may face stiffer competition for fewer positions.
Is Coker University a good choice for Business/Commerce, General despite lower starting pay?
Starting salary is one data point. If Coker University's tuition is significantly below average, the ROI calculation can still work — lower earnings paired with lower costs can be a reasonable trade.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →