Program Analysis
First-year earnings of $40,263 track close to the $45,450 national median for Marketing programs. This is a middle-of-the-road outcome on salary alone.
The earnings-to-cost ratio of 5.5x signals a solid financial return — projected decade earnings comfortably exceed the tuition investment.
Some AI exposure exists in Marketing's typical career paths, with 54% of job tasks potentially affected. The pessimistic scenario still projects solid returns, with a 9% gap from the optimistic case.
Median debt of $22,000 represents roughly 7 months of the $40,263 starting salary — a manageable burden by most borrower standards.
Ranked #405 of 502 Marketing programs, Columbia College falls below the median. Stronger options exist, though cost and location may compensate.
Earnings grow from $40,263 to $55,136 over five years — a 37% increase that's moderate and in line with typical career progression.