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Marketing at CUNY York College

Jamaica, NY · Public · Bachelor's Degree

DegreeOutlook Score (Base Case) — assumes in-state tuition

Optimistic

Base Case

Pessimistic

Earnings $40,596/yr (-11% vs median)

AI Risk Very High (54% exposed)

Job Market Very Large (204,300 openings/yr)

ROI 17.8x earnings multiple (8.5x out-of-state)

Ranked #202 of 502 Marketing programs Top 50%

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Marketing graduates.

	Optimistic No Disruption	Base Case Gradual AI	Pessimistic Aggressive AI
10-Year Earnings	$527K	$523K	$484K
Earnings Multiple (In-State)	17.9x	17.8x	16.4x
Earnings Multiple (Out-of-State)	8.6x	8.5x	7.9x
Probability of Field Employment	50%	44%	32%
DegreeOutlook Score	59	58	52

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition, In-State (Sticker)

$29,432

Out-of-state: $61,232 (8.5x ROI)

4-Year Net Price (After Aid)

$18,936

36% less than sticker · See by income

Reported Earnings (5 Year)

$53,252

31% growth from Year 1

Program Analysis

At $40,596/yr, Marketing graduates from CUNY York College land near the $45,450 national average — neither a standout nor a red flag.

Every dollar of in-state tuition returns an estimated 17.8x in decade earnings — an exceptional ratio that places this among the highest-ROI Marketing programs nationally.

Some AI exposure exists in Marketing's typical career paths, with 54% of job tasks potentially affected. The pessimistic scenario still projects solid returns, with a 8% gap from the optimistic case.

At #202 of 502 Marketing programs, CUNY York College scores above the median — competitive but not a standout.

Earnings grow from $40,596 to $53,252 over five years — a 31% increase that's moderate and in line with typical career progression.

About CUNY York College

CUNY York College accepts 59% of applicants, balancing access with selectivity, with a smaller student body of 4,439 in Jamaica, NY. With 43% of students on Pell Grants, the campus draws from a broad economic spectrum. After financial aid, the average student pays $18,936 over four years — 36% below sticker price.

See all programs and financial aid at CUNY York College →

Top Career Paths

Marketing managers $161,030/yr

Sales managers $138,060/yr

Advertising and promotions managers $126,960/yr

View all 9 career paths with salary ranges and AI risk →

Compare & Explore

Marketing at Other Schools

Other Majors at CUNY York College

Is a Trade Program a Better Fit?

For students who prefer applied learning, trade programs can deliver strong earnings with significantly less debt and shorter time to employment.

Frequently Asked Questions

What is the DegreeOutlook Score for Marketing at CUNY York College?

A score of 58/100 puts this program in competitive territory — solid outcomes, though not at the top of the Marketing field.

Will AI replace Marketing careers?

With 54% of typical job tasks exposed to AI, this is one of the higher-risk fields. Our pessimistic scenario projects $483,683 in decade earnings vs $527,366 in the optimistic case — a meaningful gap.

Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →