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Public Relations & Advertising at Dalton State College

Dalton, GA · Public · Bachelor's Degree · Public Relations, Advertising, and Applied Communication
44 /100
DegreeOutlook Score (Base Case) — assumes in-state tuition
44
Optimistic
44
Base Case
49
Pessimistic
Earnings $29,594/yr (-25% vs median)
AI Risk High (51% exposed)
Job Market Very Large (161,400 openings/yr)
ROI 31.1x earnings multiple (10.0x out-of-state)
Ranked #109 of 183 Public Relations & Advertising programs

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Public Relations & Advertising graduates.

Optimistic
No Disruption		 Base Case
Gradual AI		 Pessimistic
Aggressive AI
10-Year Earnings $398K $409K $405K
Earnings Multiple (In-State) 30.3x 31.1x 30.8x
Earnings Multiple (Out-of-State) 9.8x 10.0x 9.9x
Probability of Field Employment 62% 55% 40%
DegreeOutlook Score 44 44 49

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition, In-State (Sticker)
$13,132
Out-of-state: $40,756 (10.0x ROI)
4-Year Net Price (After Aid)
$18,776
-43% less than sticker · See by income

Program Analysis

First-year earnings of $29,594 place Dalton State College below the $39,349 national median for Public Relations & Advertising — worth weighing against tuition and cost of living.

The 31.1x earnings multiple means ten-year projected earnings exceed tuition cost by an order of magnitude. By pure financial math, this is a standout.

AI risk is moderate — 51% task exposure — and the -2% scenario spread suggests disruption would dent but not destroy the earnings outlook.

At #109 out of 183 programs, Dalton State College's financial outcomes for Public Relations & Advertising trail the majority of peers. The value case depends on other factors.

About Dalton State College

a smaller institution with 4,419 students in Dalton, GA. With 50% of students on Pell Grants, the campus draws from a broad economic spectrum.

See all programs and financial aid at Dalton State College →

Top Career Paths

Human resources managers $140,030/yr
Public relations managers $138,520/yr
Training and development managers $127,090/yr
View all 17 career paths with salary ranges and AI risk →

Compare & Explore

Compare this program → View all 183 schools offering Public Relations & Advertising →

Public Relations & Advertising at Other Schools

Syracuse University ($54,934) Southern Methodist University ($51,828) Brigham Young University ($51,436) Assumption University ($51,114) Miami University-Hamilton ($50,700) Miami University-Middletown ($50,700) Miami University-Oxford ($50,700) National University ($50,070)

Other Majors at Dalton State College

Registered Nursing, Nursing Administration, Nursing Research and Clinical Nursing ($78,830) Accounting and Related Services ($51,841) Business Administration, Management and Operations ($43,424) Teacher Education and Professional Development, Specific Levels and Methods ($39,889) Criminal Justice and Corrections ($37,856) History ($32,899) Biology, General ($30,839) Psychology, General ($30,688)

Explore the Trade Alternative

Compare Public Relations & Advertising trade programs on TradeSchoolWorth →

Not every career requires a four-year degree. Trade programs in related fields can offer competitive salaries with a fraction of the student loan burden.

Frequently Asked Questions

How does Dalton State College's Public Relations & Advertising program score?
This program scores 44/100 — on the lower end for Public Relations & Advertising. Prospective students should carefully weigh costs against likely earnings.
How vulnerable is Public Relations & Advertising to AI automation?
AI won't 'replace' Public Relations & Advertising careers outright, but it is likely to reduce the number of job openings. We model 51% task exposure, which compresses field employment probability in our scenarios.
Why are Public Relations & Advertising earnings lower at Dalton State College?
Lower starting pay at Dalton State College may reflect local labor market conditions rather than program quality. Many graduates see convergence with national averages within 3-5 years.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →