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Marketing at Fordham University

Bronx, NY · Private nonprofit · Bachelor's Degree
48 /100
DegreeOutlook Score (Base Case)
49
Optimistic
48
Base Case
42
Pessimistic
Earnings $55,261/yr (22% vs median)
AI Risk Very High (54% exposed)
Job Market Very Large (204,300 openings/yr)
ROI 2.2x earnings multiple
Ranked #374 of 502 Marketing programs

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Marketing graduates.

Optimistic
No Disruption		 Base Case
Gradual AI		 Pessimistic
Aggressive AI
10-Year Earnings $564K $555K $506K
Earnings Multiple 2.3x 2.2x 2.0x
Probability of Field Employment 50% 44% 32%
DegreeOutlook Score 49 48 42

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition (Sticker)
$247,968
4-Year Net Price (After Aid)
$170,324
31% less than sticker · See by income
Median Debt at Graduation
$26,933
5.8 months of Year 1 earnings

Program Analysis

Fordham University's Marketing graduates start at $55,261/yr — above the $45,450 national average, though not by a wide margin.

An earnings multiple of 2.2x means the program roughly breaks even in financial terms over ten years. Non-financial factors need to justify the investment.

AI risk is moderate — 54% task exposure — and the 10% scenario spread suggests disruption would dent but not destroy the earnings outlook.

Loan repayment is a non-issue here — $26,933 in median debt clears quickly against $55,261 in annual earnings.

At #374 out of 502 programs, Fordham University's financial outcomes for Marketing trail the majority of peers. The value case depends on other factors.

About Fordham University

Fordham University's 56% acceptance rate reflects moderate selectivity, enrolling 10,239 students in Bronx, NY. After financial aid, the average student pays $170,324 over four years — 31% below sticker price.

See all programs and financial aid at Fordham University →

Top Career Paths

Marketing managers $161,030/yr
Sales managers $138,060/yr
Advertising and promotions managers $126,960/yr
View all 9 career paths with salary ranges and AI risk →

Compare & Explore

Compare this program → View all 502 schools offering Marketing →

Marketing at Other Schools

University of Pennsylvania ($82,553) Georgetown University ($74,819) Bucknell University ($70,868) Washington University in St Louis ($70,819) Villanova University ($69,633) University of Illinois Urbana-Champaign ($69,273) Texas Christian University ($68,497) Boston College ($66,227)

Other Majors at Fordham University

Finance and Financial Management Services ($83,789) Accounting and Related Services ($76,473) Mathematics ($73,204) International Business ($65,131) Computer and Information Sciences, General ($64,614) Mathematics and Statistics, Other ($59,063) Business Administration, Management and Operations ($58,341) Economics ($55,020)

Is a Trade Program a Better Fit?

Compare Marketing trade programs on TradeSchoolWorth →

For students who prefer applied learning, trade programs can deliver strong earnings with significantly less debt and shorter time to employment.

Frequently Asked Questions

How does Fordham University's Marketing program score?
This program scores 48/100 — on the lower end for Marketing. Prospective students should carefully weigh costs against likely earnings.
How vulnerable is Marketing to AI automation?
AI won't 'replace' Marketing careers outright, but it is likely to reduce the number of job openings. We model 54% task exposure, which compresses field employment probability in our scenarios.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →