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Marketing at Franciscan University of Steubenville

Steubenville, OH · Private nonprofit · Bachelor's Degree

DegreeOutlook Score (Base Case)

Optimistic

Base Case

Pessimistic

Earnings $37,833/yr (-17% vs median)

AI Risk Very High (54% exposed)

Job Market Very Large (204,300 openings/yr)

ROI 3.6x earnings multiple

Ranked #472 of 502 Marketing programs

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Marketing graduates.

	Optimistic No Disruption	Base Case Gradual AI	Pessimistic Aggressive AI
10-Year Earnings	$463K	$467K	$443K
Earnings Multiple	3.5x	3.6x	3.4x
Probability of Field Employment	50%	44%	32%
DegreeOutlook Score	40	40	35

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition (Sticker)

$130,520

4-Year Net Price (After Aid)

$95,948

26% less than sticker · See by income

Median Debt at Graduation

$24,250

7.7 months of Year 1 earnings

Program Analysis

At $37,833 per year, Marketing graduates from Franciscan University of Steubenville earn below the $45,450 national average. Lower costs or geographic factors may offset the earnings gap.

An earnings multiple of 3.6x means ten-year projected earnings exceed tuition, but not by a dramatic margin. Returns are positive but modest.

Some AI exposure exists in Marketing's typical career paths, with 54% of job tasks potentially affected. The pessimistic scenario still projects solid returns, with a 4% gap from the optimistic case.

Median debt of $24,250 represents roughly 8 months of the $37,833 starting salary — a manageable burden by most borrower standards.

Ranked #472 of 502 Marketing programs, Franciscan University of Steubenville falls below the median. Stronger options exist, though cost and location may compensate.

About Franciscan University of Steubenville

With 72% of applicants admitted, Franciscan University of Steubenville prioritizes broad access, a compact campus enrolling 2,775 students in Steubenville, OH.

See all programs and financial aid at Franciscan University of Steubenville →

Top Career Paths

Marketing managers $161,030/yr

Sales managers $138,060/yr

Advertising and promotions managers $126,960/yr

View all 9 career paths with salary ranges and AI risk →

Compare & Explore

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For students who prefer applied learning, trade programs can deliver strong earnings with significantly less debt and shorter time to employment.

Frequently Asked Questions

What is the DegreeOutlook Score for Marketing at Franciscan University of Steubenville?

A score of 40/100 indicates below-average financial outcomes for Marketing. Earnings, ROI, or AI risk factors are pulling the score down.

Will AI replace Marketing careers?

With 54% of typical job tasks exposed to AI, this is one of the higher-risk fields. Our pessimistic scenario projects $443,303 in decade earnings vs $462,971 in the optimistic case — a meaningful gap.

Can you still earn well with Marketing from Franciscan University of Steubenville?

First-year earnings trail the national median, but starting salary isn't the full picture. Regional cost of living, career trajectory, and tuition cost all factor in. Check the five-year earnings data when available.

Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →