Marketing at Hastings College

Hastings, NE · Private nonprofit · Bachelor's Degree
41 /100
DegreeOutlook Score (Base Case)
41
Optimistic
41
Base Case
36
Pessimistic
Earnings $39,319/yr (-13% vs median)
AI Risk Very High (54% exposed)
Job Market Very Large (204,300 openings/yr)
ROI 3.3x earnings multiple
Ranked #467 of 502 Marketing programs

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Marketing graduates.

Optimistic
No Disruption
Base Case
Gradual AI
Pessimistic
Aggressive AI
10-Year Earnings $472K $474K $449K
Earnings Multiple 3.3x 3.3x 3.1x
Probability of Field Employment 50% 44% 32%
DegreeOutlook Score 41 41 36

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition (Sticker)
$144,520
4-Year Net Price (After Aid)
$86,216
40% less than sticker · See by income
Median Debt at Graduation
$19,375
5.9 months of Year 1 earnings

Program Analysis

At $39,319/yr, Marketing graduates from Hastings College land near the $45,450 national average — neither a standout nor a red flag.

An earnings multiple of 3.3x means ten-year projected earnings exceed tuition, but not by a dramatic margin. Returns are positive but modest.

Some AI exposure exists in Marketing's typical career paths, with 54% of job tasks potentially affected. The pessimistic scenario still projects solid returns, with a 5% gap from the optimistic case.

The median debt load of $19,375 represents less than half a year of starting salary — among the lightest debt-to-income ratios we track.

Ranked #467 of 502 Marketing programs, Hastings College falls below the median. Stronger options exist, though cost and location may compensate.

About Hastings College

Hastings College accepts 70% of applicants, balancing access with selectivity, a smaller institution with 957 students in Hastings, NE. Financial aid reduces the effective four-year cost to $86,216 — 40% less than the list price.

See all programs and financial aid at Hastings College →

Top Career Paths

Marketing managers $161,030/yr
Sales managers $138,060/yr
Advertising and promotions managers $126,960/yr
View all 9 career paths with salary ranges and AI risk →

Compare & Explore

Marketing at Other Schools

Other Majors at Hastings College

Consider the Trade Route?

Trade programs often mean less time in school, lower student debt, and hands-on career paths that tend to be more resilient to AI disruption.

Frequently Asked Questions

What is the DegreeOutlook Score for Marketing at Hastings College?
A score of 41/100 indicates below-average financial outcomes for Marketing. Earnings, ROI, or AI risk factors are pulling the score down.
Will AI replace Marketing careers?
With 54% of typical job tasks exposed to AI, this is one of the higher-risk fields. Our pessimistic scenario projects $448,689 in decade earnings vs $471,563 in the optimistic case — a meaningful gap.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →