Marketing at Marietta College

Marietta, OH · Private nonprofit · Bachelor's Degree
45 /100
DegreeOutlook Score (Base Case)
46
Optimistic
45
Base Case
39
Pessimistic
Earnings $44,959/yr (-1% vs median)
AI Risk Very High (54% exposed)
Job Market Very Large (204,300 openings/yr)
ROI 3.2x earnings multiple
Ranked #429 of 502 Marketing programs

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Marketing graduates.

Optimistic
No Disruption
Base Case
Gradual AI
Pessimistic
Aggressive AI
10-Year Earnings $504K $503K $469K
Earnings Multiple 3.2x 3.2x 3.0x
Probability of Field Employment 50% 44% 32%
DegreeOutlook Score 46 45 39

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition (Sticker)
$155,896
4-Year Net Price (After Aid)
$73,488
53% less than sticker · See by income

Program Analysis

Marietta College's Marketing program produces graduates earning $44,959/yr — within striking distance of the $45,450 national average for this field.

An earnings multiple of 3.2x means ten-year projected earnings exceed tuition, but not by a dramatic margin. Returns are positive but modest.

Some AI exposure exists in Marketing's typical career paths, with 54% of job tasks potentially affected. The pessimistic scenario still projects solid returns, with a 7% gap from the optimistic case.

Ranked #429 of 502 Marketing programs, Marietta College falls below the median. Stronger options exist, though cost and location may compensate.

About Marietta College

A 79% acceptance rate means Marietta College is accessible to most applicants, a smaller institution with 1,035 students in Marietta, OH. After financial aid, the average student pays $73,488 over four years — 53% below sticker price.

See all programs and financial aid at Marietta College →

Top Career Paths

Marketing managers $161,030/yr
Sales managers $138,060/yr
Advertising and promotions managers $126,960/yr
View all 9 career paths with salary ranges and AI risk →

Compare & Explore

Marketing at Other Schools

Other Majors at Marietta College

Explore the Trade Alternative

Not every career requires a four-year degree. Trade programs in related fields can offer competitive salaries with a fraction of the student loan burden.

Frequently Asked Questions

What is the DegreeOutlook Score for Marketing at Marietta College?
A score of 45/100 indicates below-average financial outcomes for Marketing. Earnings, ROI, or AI risk factors are pulling the score down.
Will AI replace Marketing careers?
With 54% of typical job tasks exposed to AI, this is one of the higher-risk fields. Our pessimistic scenario projects $469,136 in decade earnings vs $504,168 in the optimistic case — a meaningful gap.
Is Marietta College a hidden gem for Marketing?
After financial aid, the average student pays $73,488 over four years — 53% below the $155,896 sticker price. That gap makes the ROI significantly better than published tuition suggests.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →