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Marketing at New Jersey City University

Jersey City, NJ · Public · Bachelor's Degree

DegreeOutlook Score (Base Case) — assumes in-state tuition

Optimistic

Base Case

Pessimistic

Earnings $38,728/yr (-15% vs median)

AI Risk Very High (54% exposed)

Job Market Very Large (204,300 openings/yr)

ROI 11.3x earnings multiple (6.3x out-of-state)

Ranked #216 of 502 Marketing programs Top 50%

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Marketing graduates.

	Optimistic No Disruption	Base Case Gradual AI	Pessimistic Aggressive AI
10-Year Earnings	$650K	$631K	$561K
Earnings Multiple (In-State)	11.6x	11.3x	10.0x
Earnings Multiple (Out-of-State)	6.5x	6.3x	5.6x
Probability of Field Employment	50%	44%	32%
DegreeOutlook Score	57	57	52

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition, In-State (Sticker)

$55,884

Out-of-state: $99,552 (6.3x ROI)

4-Year Net Price (After Aid)

$46,928

16% less than sticker · See by income

Median Debt at Graduation

$15,000

4.6 months of Year 1 earnings

Reported Earnings (5 Year)

$68,854

78% growth from Year 1

Program Analysis

New Jersey City University's Marketing program produces graduates earning $38,728/yr — within striking distance of the $45,450 national average for this field.

Every dollar of in-state tuition returns an estimated 11.3x in decade earnings — an exceptional ratio that places this among the highest-ROI Marketing programs nationally.

Some AI exposure exists in Marketing's typical career paths, with 54% of job tasks potentially affected. The pessimistic scenario still projects solid returns, with a 14% gap from the optimistic case.

Loan repayment is a non-issue here — $15,000 in median debt clears quickly against $38,728 in annual earnings.

At #216 of 502 Marketing programs, New Jersey City University scores above the median — competitive but not a standout.

Five-year earnings of $68,854 show a 78% jump from the $38,728 starting point — strong upward trajectory suggesting real career acceleration.

About New Jersey City University

A 89% acceptance rate means New Jersey City University is accessible to most applicants, a compact campus enrolling 4,076 students in Jersey City, NJ. With 52% of students on Pell Grants, the campus draws from a broad economic spectrum.

See all programs and financial aid at New Jersey City University →

Top Career Paths

Marketing managers $161,030/yr

Sales managers $138,060/yr

Advertising and promotions managers $126,960/yr

View all 9 career paths with salary ranges and AI risk →

Compare & Explore

Marketing at Other Schools

Other Majors at New Jersey City University

Explore the Trade Alternative

Not every career requires a four-year degree. Trade programs in related fields can offer competitive salaries with a fraction of the student loan burden.

Frequently Asked Questions

What is the DegreeOutlook Score for Marketing at New Jersey City University?

A score of 57/100 puts this program in competitive territory — solid outcomes, though not at the top of the Marketing field.

Will AI replace Marketing careers?

With 54% of typical job tasks exposed to AI, this is one of the higher-risk fields. Our pessimistic scenario projects $560,606 in decade earnings vs $650,036 in the optimistic case — a meaningful gap.

Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →