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Marketing at North Carolina Wesleyan University

Rocky Mount, NC · Private nonprofit · Bachelor's Degree
46 /100
DegreeOutlook Score (Base Case)
47
Optimistic
46
Base Case
40
Pessimistic
Earnings $45,880/yr (1% vs median)
AI Risk Very High (54% exposed)
Job Market Very Large (204,300 openings/yr)
ROI 3.6x earnings multiple
Ranked #408 of 502 Marketing programs

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Marketing graduates.

Optimistic
No Disruption		 Base Case
Gradual AI		 Pessimistic
Aggressive AI
10-Year Earnings $509K $507K $472K
Earnings Multiple 3.6x 3.6x 3.3x
Probability of Field Employment 50% 44% 32%
DegreeOutlook Score 47 46 40

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition (Sticker)
$142,144
4-Year Net Price (After Aid)
$72,660
49% less than sticker · See by income
Median Debt at Graduation
$21,185
5.5 months of Year 1 earnings

Program Analysis

North Carolina Wesleyan University's Marketing program produces graduates earning $45,880/yr — within striking distance of the $45,450 national average for this field.

The 3.6x return on tuition is positive but not overwhelming. Financial outcomes depend on keeping costs close to in-state rates.

AI risk is moderate — 54% task exposure — and the 7% scenario spread suggests disruption would dent but not destroy the earnings outlook.

Loan repayment is a non-issue here — $21,185 in median debt clears quickly against $45,880 in annual earnings.

At #408 out of 502 programs, North Carolina Wesleyan University's financial outcomes for Marketing trail the majority of peers. The value case depends on other factors.

About North Carolina Wesleyan University

A 78% acceptance rate means North Carolina Wesleyan University is accessible to most applicants, a compact campus enrolling 1,169 students in Rocky Mount, NC. Pell Grant recipients make up 47% of the student body — a marker of economic diversity. After financial aid, the average student pays $72,660 over four years — 49% below sticker price.

See all programs and financial aid at North Carolina Wesleyan University →

Top Career Paths

Marketing managers $161,030/yr
Sales managers $138,060/yr
Advertising and promotions managers $126,960/yr
View all 9 career paths with salary ranges and AI risk →

Compare & Explore

Compare this program → View all 502 schools offering Marketing →

Marketing at Other Schools

University of Pennsylvania ($82,553) Georgetown University ($74,819) Bucknell University ($70,868) Washington University in St Louis ($70,819) Villanova University ($69,633) University of Illinois Urbana-Champaign ($69,273) Texas Christian University ($68,497) Boston College ($66,227)

Other Majors at North Carolina Wesleyan University

Computer and Information Sciences, General ($42,142) Accounting and Related Services ($39,220) Business Administration, Management and Operations ($37,358) Criminal Justice and Corrections ($33,735) Psychology, General ($30,570)

Consider the Trade Route?

Compare Marketing trade programs on TradeSchoolWorth →

Trade programs often mean less time in school, lower student debt, and hands-on career paths that tend to be more resilient to AI disruption.

Frequently Asked Questions

How does North Carolina Wesleyan University's Marketing program score?
This program scores 46/100 — on the lower end for Marketing. Prospective students should carefully weigh costs against likely earnings.
How vulnerable is Marketing to AI automation?
AI won't 'replace' Marketing careers outright, but it is likely to reduce the number of job openings. We model 54% task exposure, which compresses field employment probability in our scenarios.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →