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Business Administration at Northwood University

Midland, MI · Private nonprofit · Bachelor's Degree · Business Administration, Management and Operations

DegreeOutlook Score (Base Case)

Optimistic

Base Case

Pessimistic

Earnings $51,943/yr (11% vs median)

AI Risk High (47% exposed)

Job Market Very Large (1,753,300 openings/yr)

ROI 4.3x earnings multiple

Ranked #623 of 1,169 Business Administration programs

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Business Administration graduates.

	Optimistic No Disruption	Base Case Gradual AI	Pessimistic Aggressive AI
10-Year Earnings	$570K	$563K	$514K
Earnings Multiple	4.3x	4.3x	3.9x
Probability of Field Employment	47%	43%	32%
DegreeOutlook Score	60	60	54

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition (Sticker)

$132,000

4-Year Net Price (After Aid)

$105,716

20% less than sticker · See by income

Median Debt at Graduation

$19,325

4.5 months of Year 1 earnings

Reported Earnings (5 Year)

$63,352

22% growth from Year 1

Program Analysis

First-year earnings of $51,943 at Northwood University come in 11% above the national median of $46,892 for Business Administration programs.

The 4.3x return on tuition is positive but not overwhelming. Financial outcomes depend on keeping costs close to in-state rates.

AI risk is moderate — 47% task exposure — and the 10% scenario spread suggests disruption would dent but not destroy the earnings outlook.

With first-year pay of $51,943 far exceeding the $19,325 median debt, the payback timeline is measured in months, not years.

At #623 out of 1,169 programs, Northwood University's financial outcomes for Business Administration trail the majority of peers. The value case depends on other factors.

The five-year earnings trajectory from $51,943 to $63,352 shows 22% growth, reflecting steady but unremarkable salary progression.

About Northwood University

Northwood University accepts 84% of applicants — an open-access institution by design, with a smaller student body of 1,900 in Midland, MI.

See all programs and financial aid at Northwood University →

Top Career Paths

Chief executives $206,420/yr

Computer and information systems managers $171,200/yr

Architectural and engineering managers $167,740/yr

View all 42 career paths with salary ranges and AI risk →

Compare & Explore

Business Administration at Other Schools

Other Majors at Northwood University

Consider the Trade Route?

Trade programs often mean less time in school, lower student debt, and hands-on career paths that tend to be more resilient to AI disruption.

Frequently Asked Questions

How does Northwood University's Business Administration program score?

A score of 60/100 reflects decent absolute metrics, but Northwood University trails the majority of Business Administration programs on relative rankings. Context matters more than the raw number.

How vulnerable is Business Administration to AI automation?

AI won't 'replace' Business Administration careers outright, but it is likely to reduce the number of job openings. We model 47% task exposure, which compresses field employment probability in our scenarios.

Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →