Home › Oakland University › Public Relations & Advertising

Public Relations & Advertising at Oakland University

Rochester Hills, MI · Public · Bachelor's Degree · Public Relations, Advertising, and Applied Communication

DegreeOutlook Score (Base Case) — assumes in-state tuition

Optimistic

Base Case

Pessimistic

Earnings $40,299/yr (2% vs median)

AI Risk High (51% exposed)

Job Market Very Large (161,400 openings/yr)

ROI 8.1x earnings multiple (5.1x out-of-state)

Ranked #99 of 183 Public Relations & Advertising programs

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Public Relations & Advertising graduates.

	Optimistic No Disruption	Base Case Gradual AI	Pessimistic Aggressive AI
10-Year Earnings	$474K	$476K	$453K
Earnings Multiple (In-State)	8.1x	8.1x	7.7x
Earnings Multiple (Out-of-State)	5.1x	5.1x	4.9x
Probability of Field Employment	62%	55%	40%
DegreeOutlook Score	46	45	45

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition, In-State (Sticker)

$58,776

Out-of-state: $92,752 (5.1x ROI)

4-Year Net Price (After Aid)

$54,336

8% less than sticker · See by income

Median Debt at Graduation

$24,950

7.4 months of Year 1 earnings

Program Analysis

Oakland University's Public Relations & Advertising program produces graduates earning $40,299/yr — within striking distance of the $39,349 national average for this field.

At 8.1x the cost of in-state tuition, the ten-year earnings outlook represents a strong return. Not exceptional, but meaningfully positive.

AI risk is moderate — 51% task exposure — and the 4% scenario spread suggests disruption would dent but not destroy the earnings outlook.

The $24,950 debt-to-$40,299 income ratio translates to about 7 months of earnings. Standard loan terms should handle this comfortably.

At #99 out of 183 programs, Oakland University's financial outcomes for Public Relations & Advertising trail the majority of peers. The value case depends on other factors.

About Oakland University

A 70% acceptance rate means Oakland University is accessible to most applicants, enrolling 12,450 students in Rochester Hills, MI.

See all programs and financial aid at Oakland University →

Top Career Paths

Human resources managers $140,030/yr

Public relations managers $138,520/yr

Training and development managers $127,090/yr

View all 17 career paths with salary ranges and AI risk →

Compare & Explore

Public Relations & Advertising at Other Schools

Other Majors at Oakland University

Is a Trade Program a Better Fit?

For students who prefer applied learning, trade programs can deliver strong earnings with significantly less debt and shorter time to employment.

Frequently Asked Questions

How does Oakland University's Public Relations & Advertising program score?

This program scores 45/100 — on the lower end for Public Relations & Advertising. Prospective students should carefully weigh costs against likely earnings.

How vulnerable is Public Relations & Advertising to AI automation?

AI won't 'replace' Public Relations & Advertising careers outright, but it is likely to reduce the number of job openings. We model 51% task exposure, which compresses field employment probability in our scenarios.

Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →