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Marketing at Seton Hall University

South Orange, NJ · Private nonprofit · Bachelor's Degree

DegreeOutlook Score (Base Case)

Optimistic

Base Case

Pessimistic

Earnings $50,200/yr (10% vs median)

AI Risk Very High (54% exposed)

Job Market Very Large (204,300 openings/yr)

ROI 3.2x earnings multiple

Ranked #281 of 502 Marketing programs

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Marketing graduates.

	Optimistic No Disruption	Base Case Gradual AI	Pessimistic Aggressive AI
10-Year Earnings	$679K	$657K	$579K
Earnings Multiple	3.3x	3.2x	2.8x
Probability of Field Employment	50%	44%	32%
DegreeOutlook Score	55	54	48

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition (Sticker)

$205,480

4-Year Net Price (After Aid)

$115,684

44% less than sticker · See by income

Median Debt at Graduation

$21,500

5.1 months of Year 1 earnings

Reported Earnings (5 Year)

$77,762

55% growth from Year 1

Program Analysis

At $50,200 per year, Marketing graduates from Seton Hall University earn slightly above the $45,450 national median. The premium is real but not dramatic.

An earnings multiple of 3.2x means ten-year projected earnings exceed tuition, but not by a dramatic margin. Returns are positive but modest.

Some AI exposure exists in Marketing's typical career paths, with 54% of job tasks potentially affected. The pessimistic scenario still projects solid returns, with a 15% gap from the optimistic case.

The median debt load of $21,500 represents less than half a year of starting salary — among the lightest debt-to-income ratios we track.

Ranked #281 of 502 Marketing programs, Seton Hall University falls below the median. Stronger options exist, though cost and location may compensate.

Five-year earnings of $77,762 show a 55% jump from the $50,200 starting point — strong upward trajectory suggesting real career acceleration.

About Seton Hall University

With 79% of applicants admitted, Seton Hall University prioritizes broad access, with a mid-sized student body of 5,924 in South Orange, NJ. After financial aid, the average student pays $115,684 over four years — 44% below sticker price.

See all programs and financial aid at Seton Hall University →

Top Career Paths

Marketing managers $161,030/yr

Sales managers $138,060/yr

Advertising and promotions managers $126,960/yr

View all 9 career paths with salary ranges and AI risk →

Compare & Explore

Marketing at Other Schools

Other Majors at Seton Hall University

Explore the Trade Alternative

Not every career requires a four-year degree. Trade programs in related fields can offer competitive salaries with a fraction of the student loan burden.

Frequently Asked Questions

What is the DegreeOutlook Score for Marketing at Seton Hall University?

This program scores 54/100 — a respectable number in isolation, but it ranks in the bottom half of Marketing programs nationally. The field is competitive, and stronger options exist.

Will AI replace Marketing careers?

With 54% of typical job tasks exposed to AI, this is one of the higher-risk fields. Our pessimistic scenario projects $578,894 in decade earnings vs $679,199 in the optimistic case — a meaningful gap.

Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →