Public Relations & Advertising at Seton Hall University

South Orange, NJ · Private nonprofit · Bachelor's Degree · Public Relations, Advertising, and Applied Communication
40 /100
DegreeOutlook Score (Base Case)
41
Optimistic
40
Base Case
40
Pessimistic
Earnings $40,602/yr (3% vs median)
AI Risk High (51% exposed)
Job Market Very Large (161,400 openings/yr)
ROI 2.3x earnings multiple
Ranked #138 of 183 Public Relations & Advertising programs

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Public Relations & Advertising graduates.

Optimistic
No Disruption
Base Case
Gradual AI
Pessimistic
Aggressive AI
10-Year Earnings $476K $478K $455K
Earnings Multiple 2.3x 2.3x 2.2x
Probability of Field Employment 62% 55% 40%
DegreeOutlook Score 41 40 40

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition (Sticker)
$205,480
4-Year Net Price (After Aid)
$115,684
44% less than sticker · See by income
Median Debt at Graduation
$18,969
5.6 months of Year 1 earnings

Program Analysis

Graduates earn $40,602/yr, roughly in line with the $39,349 national median for Public Relations & Advertising. The value proposition here depends on cost, not earnings.

At 2.3x tuition cost, the financial math is tight. Decade earnings don't dramatically exceed what you paid, making school choice and aid packages critical.

The 4% difference between AI scenarios reflects partial automation exposure. Some Public Relations & Advertising career paths face displacement, but others in the field are more insulated.

With first-year pay of $40,602 far exceeding the $18,969 median debt, the payback timeline is measured in months, not years.

A #138 ranking among 183 Public Relations & Advertising programs places Seton Hall University in the lower half. Price, proximity, and personal fit become the stronger arguments.

About Seton Hall University

Seton Hall University accepts 79% of applicants — an open-access institution by design, enrolling 5,924 students in South Orange, NJ. After financial aid, the average student pays $115,684 over four years — 44% below sticker price.

See all programs and financial aid at Seton Hall University →

Top Career Paths

Human resources managers $140,030/yr
Public relations managers $138,520/yr
Training and development managers $127,090/yr
View all 17 career paths with salary ranges and AI risk →

Compare & Explore

Public Relations & Advertising at Other Schools

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Is a Trade Program a Better Fit?

For students who prefer applied learning, trade programs can deliver strong earnings with significantly less debt and shorter time to employment.

Frequently Asked Questions

What does a 40/100 DegreeOutlook Score mean for Public Relations & Advertising at Seton Hall University?
At 40/100, the financial outlook is modest. Higher-scoring Public Relations & Advertising programs exist, though non-financial factors may justify this choice.
Should I worry about AI if I study Public Relations & Advertising at Seton Hall University?
The 51% AI task exposure score is above average. Our model shows this affecting job availability more than salaries — graduates may face stiffer competition for fewer positions.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →