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Marketing at St. John Fisher University

Rochester, NY · Private nonprofit · Bachelor's Degree

DegreeOutlook Score (Base Case)

Optimistic

Base Case

Pessimistic

Earnings $44,679/yr (-2% vs median)

AI Risk Very High (54% exposed)

Job Market Very Large (204,300 openings/yr)

ROI 3.9x earnings multiple

Ranked #315 of 502 Marketing programs

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Marketing graduates.

	Optimistic No Disruption	Base Case Gradual AI	Pessimistic Aggressive AI
10-Year Earnings	$638K	$620K	$553K
Earnings Multiple	4.0x	3.9x	3.5x
Probability of Field Employment	50%	44%	32%
DegreeOutlook Score	53	52	46

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition (Sticker)

$158,664

4-Year Net Price (After Aid)

$112,600

29% less than sticker · See by income

Median Debt at Graduation

$21,500

5.8 months of Year 1 earnings

Reported Earnings (5 Year)

$70,080

57% growth from Year 1

Program Analysis

First-year earnings of $44,679 track close to the $45,450 national median for Marketing programs. This is a middle-of-the-road outcome on salary alone.

An earnings multiple of 3.9x means ten-year projected earnings exceed tuition, but not by a dramatic margin. Returns are positive but modest.

Some AI exposure exists in Marketing's typical career paths, with 54% of job tasks potentially affected. The pessimistic scenario still projects solid returns, with a 13% gap from the optimistic case.

At $21,500 in median debt against $44,679 in first-year earnings, graduates can expect to clear their loan balance in under six months of full earnings.

Ranked #315 of 502 Marketing programs, St. John Fisher University falls below the median. Stronger options exist, though cost and location may compensate.

Five-year earnings of $70,080 show a 57% jump from the $44,679 starting point — strong upward trajectory suggesting real career acceleration.

About St. John Fisher University

With a 68% acceptance rate, St. John Fisher University is moderately selective, with a smaller student body of 2,579 in Rochester, NY.

See all programs and financial aid at St. John Fisher University →

Top Career Paths

Marketing managers $161,030/yr

Sales managers $138,060/yr

Advertising and promotions managers $126,960/yr

View all 9 career paths with salary ranges and AI risk →

Compare & Explore

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Explore the Trade Alternative

Not every career requires a four-year degree. Trade programs in related fields can offer competitive salaries with a fraction of the student loan burden.

Frequently Asked Questions

What is the DegreeOutlook Score for Marketing at St. John Fisher University?

This program scores 52/100 — a respectable number in isolation, but it ranks in the bottom half of Marketing programs nationally. The field is competitive, and stronger options exist.

Will AI replace Marketing careers?

With 54% of typical job tasks exposed to AI, this is one of the higher-risk fields. Our pessimistic scenario projects $553,026 in decade earnings vs $637,946 in the optimistic case — a meaningful gap.

Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →