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General Sales at University of Central Oklahoma

Edmond, OK · Public · Bachelor's Degree · General Sales, Merchandising and Related Marketing Operations

DegreeOutlook Score (Base Case) — assumes in-state tuition

Optimistic

Base Case

Pessimistic

Earnings $59,698/yr (9% vs median)

AI Risk High (44% exposed)

Job Market Very Large (499,600 openings/yr)

ROI 17.0x earnings multiple (7.4x out-of-state)

Ranked #14 of 26 General Sales programs

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to General Sales graduates.

	Optimistic No Disruption	Base Case Gradual AI	Pessimistic Aggressive AI
10-Year Earnings	$587K	$578K	$531K
Earnings Multiple (In-State)	17.2x	17.0x	15.6x
Earnings Multiple (Out-of-State)	7.6x	7.4x	6.8x
Probability of Field Employment	49%	44%	35%
DegreeOutlook Score	68	68	64

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition, In-State (Sticker)

$34,088

Out-of-state: $77,636 (7.4x ROI)

4-Year Net Price (After Aid)

$75,960

-123% less than sticker · See by income

Median Debt at Graduation

$20,942

4.2 months of Year 1 earnings

Program Analysis

At $59,698 per year, General Sales graduates from University of Central Oklahoma earn slightly above the $54,790 national median. The premium is real but not dramatic.

The 17.0x earnings multiple means ten-year projected earnings exceed tuition cost by an order of magnitude. By pure financial math, this is a standout.

AI risk is moderate — 44% task exposure — and the 10% scenario spread suggests disruption would dent but not destroy the earnings outlook.

The median debt load of $20,942 represents less than half a year of starting salary — among the lightest debt-to-income ratios we track.

At #14 out of 26 programs, University of Central Oklahoma's financial outcomes for General Sales trail the majority of peers. The value case depends on other factors.

About University of Central Oklahoma

With 82% of applicants admitted, University of Central Oklahoma prioritizes broad access, enrolling 10,132 students in Edmond, OK.

See all programs and financial aid at University of Central Oklahoma →

Top Career Paths

Sales representatives, wholesale and manufacturing, technical and scientific products $100,070/yr

Business teachers, postsecondary $97,270/yr

First-line supervisors of non-retail sales workers $84,130/yr

View all 11 career paths with salary ranges and AI risk →

Compare & Explore

General Sales at Other Schools

Other Majors at University of Central Oklahoma

Explore the Trade Alternative

Not every career requires a four-year degree. Trade programs in related fields can offer competitive salaries with a fraction of the student loan burden.

Frequently Asked Questions

How does University of Central Oklahoma's General Sales program score?

A score of 68/100 reflects decent absolute metrics, but University of Central Oklahoma trails the majority of General Sales programs on relative rankings. Context matters more than the raw number.

How vulnerable is General Sales to AI automation?

AI won't 'replace' General Sales careers outright, but it is likely to reduce the number of job openings. We model 44% task exposure, which compresses field employment probability in our scenarios.

Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →