Marketing at University of Delaware

Newark, DE · Public · Bachelor's Degree
71 /100
DegreeOutlook Score (Base Case) — assumes in-state tuition
72
Optimistic
71
Base Case
65
Pessimistic
Earnings $54,390/yr (20% vs median)
AI Risk Very High (54% exposed)
Job Market Very Large (204,300 openings/yr)
ROI 12.1x earnings multiple (4.9x out-of-state)
Ranked #22 of 502 Marketing programs Top 5%

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Marketing graduates.

Optimistic
No Disruption
Base Case
Gradual AI
Pessimistic
Aggressive AI
10-Year Earnings $821K $781K $668K
Earnings Multiple (In-State) 12.8x 12.1x 10.4x
Earnings Multiple (Out-of-State) 5.2x 4.9x 4.2x
Probability of Field Employment 50% 44% 32%
DegreeOutlook Score 72 71 65

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition, In-State (Sticker)
$64,320
Out-of-state: $158,880 (4.9x ROI)
4-Year Net Price (After Aid)
$67,724
-5% less than sticker · See by income
Median Debt at Graduation
$24,499
5.4 months of Year 1 earnings
Reported Earnings (5 Year)
$97,490
79% growth from Year 1

Program Analysis

At $54,390 per year, Marketing graduates from University of Delaware earn slightly above the $45,450 national median. The premium is real but not dramatic.

With a 12.1x return on in-state tuition over ten years, the financial case for this program is compelling by virtually any measure.

The 19% difference between AI scenarios reflects partial automation exposure. Some Marketing career paths face displacement, but others in the field are more insulated.

The median debt load of $24,499 represents less than half a year of starting salary — among the lightest debt-to-income ratios we track.

University of Delaware ranks #22 among 502 Marketing programs, placing it in the top 5% nationally by our financial outcomes measure.

The $54,390-to-$97,490 earnings arc over five years reflects a 79% gain — well above average career growth for recent graduates.

About University of Delaware

University of Delaware accepts 65% of applicants, balancing access with selectivity, enrolling 18,812 students in Newark, DE.

See all programs and financial aid at University of Delaware →

Top Career Paths

Marketing managers $161,030/yr
Sales managers $138,060/yr
Advertising and promotions managers $126,960/yr
View all 9 career paths with salary ranges and AI risk →

Compare & Explore

Marketing at Other Schools

Other Majors at University of Delaware

Consider the Trade Route?

Trade programs often mean less time in school, lower student debt, and hands-on career paths that tend to be more resilient to AI disruption.

Frequently Asked Questions

What does a 71/100 DegreeOutlook Score mean for Marketing at University of Delaware?
At 71/100, this is a high-performing program. The DegreeOutlook Score combines earnings, AI resilience, and ROI — and this program delivers on all three.
Should I worry about AI if I study Marketing at University of Delaware?
The 54% AI task exposure score is above average. Our model shows this affecting job availability more than salaries — graduates may face stiffer competition for fewer positions.
Is University of Delaware one of the best schools for Marketing?
Among 502 Marketing programs, University of Delaware's #22 position reflects consistently above-average results across earnings, ROI, and employment probability.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →