Marketing at University of Maryland Global Campus

Adelphi, MD · Public · Bachelor's Degree
66 /100
DegreeOutlook Score (Base Case) — assumes in-state tuition
67
Optimistic
66
Base Case
60
Pessimistic
Earnings $50,094/yr (10% vs median)
AI Risk Very High (54% exposed)
Job Market Very Large (204,300 openings/yr)
ROI 17.4x earnings multiple (11.3x out-of-state)
Ranked #69 of 502 Marketing programs Top 25%

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Marketing graduates.

Optimistic
No Disruption
Base Case
Gradual AI
Pessimistic
Aggressive AI
10-Year Earnings $565K $556K $507K
Earnings Multiple (In-State) 17.7x 17.4x 15.9x
Earnings Multiple (Out-of-State) 11.4x 11.3x 10.3x
Probability of Field Employment 50% 44% 32%
DegreeOutlook Score 67 66 60

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition, In-State (Sticker)
$31,968
Out-of-state: $49,344 (11.3x ROI)
4-Year Net Price (After Aid)
$58,056
-82% less than sticker · See by income
Median Debt at Graduation
$20,616
4.9 months of Year 1 earnings
Reported Earnings (5 Year)
$61,355
22% growth from Year 1

Program Analysis

First-year earnings of $50,094 at University of Maryland Global Campus come in 10% above the national median of $45,450 for Marketing programs.

Every dollar of in-state tuition returns an estimated 17.4x in decade earnings — an exceptional ratio that places this among the highest-ROI Marketing programs nationally.

Some AI exposure exists in Marketing's typical career paths, with 54% of job tasks potentially affected. The pessimistic scenario still projects solid returns, with a 10% gap from the optimistic case.

With first-year pay of $50,094 far exceeding the $20,616 median debt, the payback timeline is measured in months, not years.

At #69 of 502 nationally, this is a top-5% Marketing program. Financial outcomes consistently outperform the vast majority of peers.

Earnings grow from $50,094 to $61,355 over five years — a 22% increase that's moderate and in line with typical career progression.

About University of Maryland Global Campus

one of the larger campuses at 48,238 students in Adelphi, MD.

See all programs and financial aid at University of Maryland Global Campus →

Top Career Paths

Marketing managers $161,030/yr
Sales managers $138,060/yr
Advertising and promotions managers $126,960/yr
View all 9 career paths with salary ranges and AI risk →

Compare & Explore

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Not every career requires a four-year degree. Trade programs in related fields can offer competitive salaries with a fraction of the student loan burden.

Frequently Asked Questions

What is the DegreeOutlook Score for Marketing at University of Maryland Global Campus?
A score of 66/100 puts this program in competitive territory — solid outcomes, though not at the top of the Marketing field.
Will AI replace Marketing careers?
With 54% of typical job tasks exposed to AI, this is one of the higher-risk fields. Our pessimistic scenario projects $507,267 in decade earnings vs $564,977 in the optimistic case — a meaningful gap.
What makes University of Maryland Global Campus's Marketing program stand out?
Ranked #69 of 502 programs nationally, University of Maryland Global Campus lands in the top 25%. The ranking reflects a combination of graduate earnings, return on investment, and job market alignment.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →