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Marketing at University of St Thomas

Saint Paul, MN · Private nonprofit · Bachelor's Degree
54 /100
DegreeOutlook Score (Base Case)
55
Optimistic
54
Base Case
48
Pessimistic
Earnings $50,563/yr (11% vs median)
AI Risk Very High (54% exposed)
Job Market Very Large (204,300 openings/yr)
ROI 3.1x earnings multiple
Ranked #279 of 502 Marketing programs

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Marketing graduates.

Optimistic
No Disruption		 Base Case
Gradual AI		 Pessimistic
Aggressive AI
10-Year Earnings $670K $648K $573K
Earnings Multiple 3.2x 3.1x 2.7x
Probability of Field Employment 50% 44% 32%
DegreeOutlook Score 55 54 48

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition (Sticker)
$209,136
4-Year Net Price (After Aid)
$122,100
42% less than sticker · See by income
Median Debt at Graduation
$26,481
6.3 months of Year 1 earnings
Reported Earnings (5 Year)
$76,644
52% growth from Year 1

Program Analysis

At $50,563 per year, Marketing graduates from University of St Thomas earn slightly above the $45,450 national median. The premium is real but not dramatic.

At 3.1x tuition cost in decade earnings, the ROI is moderate. This program pays for itself, but it's not a financial slam-dunk.

The 14% difference between AI scenarios reflects partial automation exposure. Some Marketing career paths face displacement, but others in the field are more insulated.

At $26,481 against $50,563/yr in earnings, the debt burden is moderate. Most graduates should manage repayment without extended financial strain.

A #279 ranking among 502 Marketing programs places University of St Thomas in the lower half. Price, proximity, and personal fit become the stronger arguments.

The $50,563-to-$76,644 earnings arc over five years reflects a 52% gain — well above average career growth for recent graduates.

About University of St Thomas

With 85% of applicants admitted, University of St Thomas prioritizes broad access, serving 6,014 students in Saint Paul, MN. Financial aid reduces the effective four-year cost to $122,100 — 42% less than the list price.

See all programs and financial aid at University of St Thomas →

Top Career Paths

Marketing managers $161,030/yr
Sales managers $138,060/yr
Advertising and promotions managers $126,960/yr
View all 9 career paths with salary ranges and AI risk →

Compare & Explore

Compare this program → View all 502 schools offering Marketing →

Marketing at Other Schools

University of Pennsylvania ($82,553) Georgetown University ($74,819) Bucknell University ($70,868) Washington University in St Louis ($70,819) Villanova University ($69,633) University of Illinois Urbana-Champaign ($69,273) Texas Christian University ($68,497) Boston College ($66,227)

Other Majors at University of St Thomas

Management Sciences and Quantitative Methods ($78,978) Computer Science ($73,301) Mechanical Engineering ($68,440) Electrical, Electronics and Communications Engineering ($67,043) Finance and Financial Management Services ($66,006) Accounting and Related Services ($65,573) Economics ($60,323) Business Administration, Management and Operations ($56,401)

Explore the Trade Alternative

Compare Marketing trade programs on TradeSchoolWorth →

Not every career requires a four-year degree. Trade programs in related fields can offer competitive salaries with a fraction of the student loan burden.

Frequently Asked Questions

What does a 54/100 DegreeOutlook Score mean for Marketing at University of St Thomas?
At 54/100, the score looks reasonable — but Marketing is a high-scoring field overall. Compared to peers, this program's earnings and ROI fall below the median.
Should I worry about AI if I study Marketing at University of St Thomas?
The 54% AI task exposure score is above average. Our model shows this affecting job availability more than salaries — graduates may face stiffer competition for fewer positions.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →