Program Analysis
Graduates earn $40,465/yr, roughly in line with the $45,450 national median for Marketing. The value proposition here depends on cost, not earnings.
The 15.2x earnings multiple means ten-year projected earnings exceed tuition cost by an order of magnitude. By pure financial math, this is a standout.
AI risk is moderate — 54% task exposure — and the 10% scenario spread suggests disruption would dent but not destroy the earnings outlook.
With first-year pay of $40,465 far exceeding the $20,125 median debt, the payback timeline is measured in months, not years.
Ranked #203 out of 502 programs, West Texas A & M University's Marketing offering sits in the upper half but doesn't break into the top tier.
The five-year earnings trajectory from $40,465 to $57,929 shows 43% growth, reflecting steady but unremarkable salary progression.