Marketing at Wilmington University

New Castle, DE · Private nonprofit · Bachelor's Degree
46 /100
DegreeOutlook Score (Base Case)
47
Optimistic
46
Base Case
41
Pessimistic
Earnings $39,794/yr (-12% vs median)
AI Risk Very High (54% exposed)
Job Market Very Large (204,300 openings/yr)
ROI 9.7x earnings multiple
Ranked #397 of 502 Marketing programs

How AI Changes the Outlook

Three scenarios based on how aggressively AI disrupts the career paths available to Marketing graduates.

Optimistic
No Disruption
Base Case
Gradual AI
Pessimistic
Aggressive AI
10-Year Earnings $474K $477K $450K
Earnings Multiple 9.6x 9.7x 9.1x
Probability of Field Employment 50% 44% 32%
DegreeOutlook Score 47 46 41

10-Year Earnings Projection

*Year 1 uses actual reported earnings. Scenarios diverge as AI impact compounds over time.

4-Year Tuition (Sticker)
$49,320
4-Year Net Price (After Aid)
$61,420
-25% less than sticker · See by income
Median Debt at Graduation
$16,666
5.0 months of Year 1 earnings
Reported Earnings (4 Year)
$50,946
28% growth from Year 1

Program Analysis

Wilmington University's Marketing program produces graduates earning $39,794/yr — within striking distance of the $45,450 national average for this field.

The earnings-to-cost ratio of 9.7x signals a solid financial return — projected decade earnings comfortably exceed the tuition investment.

Some AI exposure exists in Marketing's typical career paths, with 54% of job tasks potentially affected. The pessimistic scenario still projects solid returns, with a 5% gap from the optimistic case.

Loan repayment is a non-issue here — $16,666 in median debt clears quickly against $39,794 in annual earnings.

Ranked #397 of 502 Marketing programs, Wilmington University falls below the median. Stronger options exist, though cost and location may compensate.

About Wilmington University

with a mid-sized student body of 8,497 in New Castle, DE.

See all programs and financial aid at Wilmington University →

Top Career Paths

Marketing managers $161,030/yr
Sales managers $138,060/yr
Advertising and promotions managers $126,960/yr
View all 9 career paths with salary ranges and AI risk →

Compare & Explore

Marketing at Other Schools

Other Majors at Wilmington University

Consider the Trade Route?

Trade programs often mean less time in school, lower student debt, and hands-on career paths that tend to be more resilient to AI disruption.

Frequently Asked Questions

What is the DegreeOutlook Score for Marketing at Wilmington University?
A score of 46/100 indicates below-average financial outcomes for Marketing. Earnings, ROI, or AI risk factors are pulling the score down.
Will AI replace Marketing careers?
With 54% of typical job tasks exposed to AI, this is one of the higher-risk fields. Our pessimistic scenario projects $450,413 in decade earnings vs $474,309 in the optimistic case — a meaningful gap.
Scores use College Scorecard earnings, BLS employment projections, and AI task-exposure research. See full methodology →